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Ethical Issues in Marketing Managment

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Marketing Management -                   Marketing management  is the process of developing strategies and planning for product or services, advertising , promotions, sales to reach desired customer segment.  Marketing Management  is concerned with the chalking out of a definite programme, after careful analysis and forecasting of the market situations and the ultimate execution of these plans to achieve the objectives of the organisation . Ethical Issues in Marketing management Ethical issues in marketing arise from the conflicts and lack of agreement on particular issues. Parties involved in marketing transactions have a set of expectations about how the business relationships will take shape and how various transactions need to be conducted. Each marketing concept has its own ethical issues, which we will discuss in this Article. Emerging Ethical Problems in Market Research Market research ha...

Ethical Issues in Financial Managment

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Finance Management- Financial management  focuses on ratios, equity and debt. Financial managers are the people who will do research and based on the research, decide what sort of capital to obtain in order to fund the company's assets as well as maximizing the value of the firm for all the stakeholders. It also refers to the efficient and effective management of money (funds) in such a manner as to accomplish the objectives of the organization. It is the specialized function directly associated with the top management. Ethical Issues Faced by Financial Managers Financial managers prepare reports, oversee accounting functions, plan investment strategies and direct cash management functions. They are required to uphold the highest ethical standards because internal and external stakeholders depend on transparent, timely and complete financial documents to make decisions. Accuracy - A company’s financial manager ensures that all financial publications accu...

Ethical Issues in Human Resource Management

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Human Resource Management-                     HRM is Planning, organizing, directing, and controlling of the Procurement, Development, Compensation, Integration, Maintenance and Separation of Human Resources to the end that individual, organizational and social objectives are accomplished. HR is also the department that stays on top of new legislation guiding how workers need to be treated during the hiring, working, and firing process. Ethical Issues in Human Resource 1. Employment Issues:                     HR Professionals are likely to face maximum ethical dilemmas in the areas of the hiring of employees. Major Challenges in this area are: Pressure to hire a friend or relative of a highly placed executive. Fake credentials submitted by a job applicant. Discovery that an employee who has been with the organisation for some time is skilled and has ...